ProjectsBeauty & Cosmetics · Global · 2025
Vivienne Sabó
When quality matters more than quantity
Overview
Vivienne Sabó regularly published content, and we added depth to it. The goal: fewer videos, but each one staying with the viewer.
The challenge
To reduce the number of videos while ensuring each one stayed with the viewer, gave them something to ponder, captivated them, and drew them back to the brand.
What we did
Used social media to showcase the brand's identity, highlight its vegetarian products, and increase reach by making each post more meaningful. Established partnerships with key beauty influencers. Studied competitors and analyzed performance metrics. Introduced new content categories: reviews, unboxings, sketches, interactive formats.
+85%ER in weeks
TikTok& Instagram growth
Win-winInfluencer model
